Flappy Bird, What Really Happened?

It's been the gossip of the virtual world this weekend — so Flappy Bird, What Really Happened with it?

The super successful app, No. 1 on both the Apple and Android app stores, became more trendy than Hanoi-based Dong Nguyen ever expected, so he announced he would take it down on Sunday — tweeting "I can't take it anymore."

(As of that time, the app was still available.)

The straightforward, yet insanely difficult game to get a bird cross a path without banging into anything saw over 50 million downloads and the creator was earning $50,000 a day in ad income, Nguyen told website the Verge previously in the week.

STORY: Flappy Bird creator says He will take down the gameon Sunday.

Developers spend incalculable hours modifying their games hoping people will try it out, and find an audience. Who turns their back on a hit, No. 1 game?

Online individuals were scratching their heads.

— "Imagine if (Mark) Zuckerberg walked away from Facebook just because it was hard," tweeted Dale Lavine of Hampton, Virginia.

— Radio DJ Tin Gamboa tweeted that she felt "annoyed" with Dong Nguyen.

— Mike Maney from Doylestown, Pa., thought it was a promotional act. "Whoever hasn't downloaded it already is rushing to do so."

Put significant blogger Robert Scoble in the stunt camp as well.

He surmised on Facebook that Nguyen had by now made enough money in one week to survive a number of years without a salary.

By pulling the game from distribution, he's set up for foremost attention to the next game. "The excitement….will be extraordinary...everyone will buy that new game, making him even richer, because of the panic that he'll delete that game too."